Blonding trend at forefront of Tracey Cunningham’s S/S ’15 Trends
Spring/Summer 2015 Trend #1: Babylights Blondes
“It is all about going blonde this season, whether or not you consider yourself a natural blonde. A cool blonde like Gwyneth Paltrow, who has a gorgeous all-over color, can easily be elevated to another level by creating babylights, which has been my go-to blonding technique for many years that mimics the sun-kissed tones your hair took on as a child. Redken’s NEW Blonde Idol Base Breakers allow me to experiment with warm blondes like Charlize Theron by enhancing the undertones without taking away from the existing blonde shade.”
Gwyneth Paltrow’s babylights
Natural Level 6, Dark Blonde
BASE FORMULA
1 oz. Natural Ash (.01) Blonde Idol High Lift Conditioning Cream
2 oz.30 vol. Pro-oxide Cream Developer
LOWLIGHT FORMULA
2 oz. 09WN Summer Wheat Shades EQ Cream
2 oz. 10 vol. Pro-oxide Cream Developer
Spring/Summer 2015 Trend #2: Brightened Brunettes
“So many of my brunette clients believe that blonde highlights are off-limits but it is in fact the opposite; highlights on a brunette create a gorgeous lift! With Jessica Biel who is a darker shade, I created a balayage effect using the Blond Idol High Lift Conditioning Cream on the ends. A wildly popular trend on the opposite end of the spectrum is a rich monochromatic look which is ideal for brunettes like Julia Louis-Dreyfus who want one solid color instead of dual tones. I love Redken’s NEW Chromatics Ultra Rich to get that monochromatic, rich-looking color with great coverage.”
Jessica Biel’s brightened brunette
Natural Level 4, Medium Brown
BALAYAGE FORMULA 1
2 parts Blonde Icing Power Lift Conditioning Cream Lightener
2 parts 30 vol. Blonde Icing Conditioning Cream Developer
BALAYAGE FORMULA 2
1 oz. Pearl (.9) Blonde Idol High Lift Conditioning Cream
2 oz. 30 vol. Pro-oxide Cream Developer
GLAZE FORMULA
1 ½ oz. Crystal Clear Shades EQ Gloss
½ oz. 09N Café Au Lait Shades EQ Gloss
2 oz. Shades EQ Processing Solution
Spring/Summer 2015 Trend #3: Rich Red
“Deep, strong reds like Emma Stone are here to stay, both on and off the red carpet, with blondes like Kate Bosworth even making the transition to red! Redken’s red colors give me the versatility to customize red hues for all skintones and create everything from a rich ruby. I love the new Redken Carmin’R shades which I use on my clients to really enhance their color and create cool red highlights.”
Emma Stone’s rich red
Natural Level 5, Light Brown
BASE FORMULA
1 oz. Clear Blonde Idol Base Breaker
1 oz. 10 vol. Pro-oxide Cream Developer
BALAYAGE FORMULA
1 oz. Blonde Idol Oil Booster
1 packette Blonde Idol Customizable Blue Powder Activator
2 oz. 20 vol. Pro-oxide Cream Developer
GLAZE FORMULA
2 oz. 08C Cayenne Shades EQ Gloss
2 oz. Shades EQ Processing Solution
“Redken provided a product sample for review purposes.”
About Redken
For over 50 years Redken’s foundation has been based on extensive scientific knowledge and the belief in, and support of, the expertise of salon professionals. Redken provides salon professionals with innovative products, inspiring education and exclusive salon programs to be as successful and profitable as possible. Located in New York, Redken is also at the forefront of trends and has created a strong relationship with the fashion industry. As a result, Redken has become a leader in backstage beauty, creating the runway looks for the industry’s most prestigious designers. A unique mix of fashion, innovation and inspiration, Redken provides salon professionals and consumers the ultimate professional edge. Visit StyleSeat.com/Redken to book an appointment or buy authentic Redken products from your local salon. For more information visit Redken.com’s Professional Site, like Redken on Facebook or follow us on twitter @Redken5thAve and Instagram www.instagram.com/redken5thave.
