Natural grape seed-based skin care brand packages easy daily routine, releases video tutorials
Merlot Skin Care, the best-selling natural grape seed-based skin care brand, announces the launch of their “My Daily Beauty” campaign. Aiming to help women build healthy skin care routines, Merlot’s “My Daily Beauty” campaign will include video tutorials in English and Spanish, social media engagement and contests, customer participation, and a specially-packaged Merlot Skin Care kit.
“It’s always Merlot Skin Care’s goal to help women get the most out of their skin care products,” explains Michele Beckley, VP of Operations for Merlot Skin Care. “We packaged the ‘My Daily Beauty’ kit for everyone looking to develop an easy-to-follow daily routine with anti-aging-focused solutions.”
Merlot’s “My Daily Beauty” kit features an easy three-step skin care routine: cleanse, tone, and moisturize. Merlot Grape Seed Cleanser, Hydrating Toner, and Merlot Moisturizer with SPF are packaged in a convenient, recyclable box, available at merlotskincare.com for a limited time.
“My Daily Beauty”
Merlot is also releasing a series of video tutorials from international beauty training consultant Rebecca Herrera, CEO of Speaking Of Beauty LLC, in both English and Spanish. “By delivering product solutions in Spanish, we can connect on a personal level, respect the uniqueness of the Latina beauty customer, and be rewarded with her loyalty and brand recommendation,” Herrera says.
Herrera has decades of experience, working with such brands as Johnson & Johnson and Neutrogena. “What I love about Merlot Skin Care is the brand’s pure simplicity and natural elegance,” Herrera explains. “At the heart of the brand, the powerful antioxidant benefits from grape seed extract make this a natural choice for anyone wanting to fight the signs of aging,”
The “My Daily Beauty” campaign also features regular blog posts (merlotskincare.com/blog) from everyday Merlot Skin Care users and staff members, showcasing daily routines and highlighting tips to get the most out of every product.
“My Daily Beauty” kit includes:
- Grape Seed Facial Cleanser – one of the gentlest cleansers available. Softens skin and removes impurities with a non-drying, soap-free formula.
- Hydrating Toner – freshens and firms skin. An alcohol-free way to clean pores and prep skin for deep moisturizing.
- Merlot Moisturizer – a lightweight, anti-aging formula with SPF. Fragrance-free, absorbs quickly; the perfect pre-make-up primer.
Merlot products are available at Walgreens, Drugstore.com, and Merlotskincare.com
About Merlot Skin Care
The Merlot Skin Care line utilizes the power of natural grape seed antioxidants to fight free radicals – the particles generated by smog, pollution, and harmful UV rays that routinely damage our skin. All products are made in the USA. No animal testing. Paraben-free. In 2012, Merlot Skin Care launched their products in Japan (in conjunction with Avon Products Co., Ltd.). Merlot is a privately held, family-run company committed to innovative skin care products. Merlot Skin Care was founded in 2001, and is based in El Paso, TX.
