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LOEWE

LOEWE

Spring – Summer 2013

Paris Fashion Week

Hair by Guido, Redken Creative Consultant

 

Redken Creative Consultant Guido created a quintessentially Spanish chignon for the Spring 2013 Loewe show in Paris this weekend. The low, sleek knot reflected the modern, sexy Loewe collection featuring well-cut leather and suede that was all about showing off their Spanish roots this season.

 

“At Loewe we did Spanish-inspired hair, a small hairdo. We pulled the hair over the ears to give the look more character. It’s a very rich, elegant look that goes nicely with the collection.”

-Guido, Redken Creative Consultant

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Create the Look:

  1. Apply full frame 07 all over volumizing mousse to damp hair and blow dry straight.
  2. Create a clean center part.
  3. Emulsify glass 01 smoothing serum between your palms and apply to entire style for shine.
  4. Pull hair back into a low, clean ponytail making sure to cover tops of the ears.
  5. Twist ponytail into a low bun and secure with a pin.

Finish with forceful 23 super strength finishing spray for very firm hold and added

 

 

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