CULT FAVORITE BLACK 15IN1 EXPANDS HAIR CARE OFFERINGS WITH TWICE A WEEK SHAMPOO AND CONDITIONER

Designed to be used twice a week, the innovative hair system boasts an ultra-rich, paraben- free, sulfate-free formula that works in harmony to effectively cleanse and condition each strand. This revolutionary duo follows the cult favorite, black15in1 Miracle Hair Treatment, which debuted in January 2011.

As the name suggests, the shampoo and conditioner were formulated to be used twice a week, relying on a mixture of essential ingredients, like Sunflower Seed Extract, “Cashmere” Keratin and Keravis, a powerful new-generation vegetable protein that revitalizes the hair follicles and scalp. Developed to complement the celebrity and hair stylist-adored black 15in1 Miracle Hair Treatment, the Twice A Week Shampoo and Conditioner is a no build-up system that falls between a traditional shampoo, conditioner and treatment. The products are ideal for maintaining hairstyles for up to four days, and work on all hair types and textures, enhancing the hair’s natural qualities and leaving locks restored, refreshed and healthy. Due to the high concentration of conditioning ingredients, the products are not recommended for use more than twice a week.

The first-ever Twice A Week shampoo and conditioner was created by Larry Gaynor, President and CEO of tng worldwide, which has served the salon, spa, hospitality and beauty industries for more than 25 years.

The black15in1 Twice A Week Shampoo and Conditioner is now available in 6.6 oz. bottles ($20 for the shampoo and $22 for the conditioner) and 26.4 oz. bottles ($40 for the shampoo and $44 for the conditioner), and is sold in over 1,000 salons nationwide and on www.black15in1.com. Travel size bottles of the shampoo and conditioner are also included in the Signature Travel Kit, alongside black 15in1 Miracle Hair Treatment ($35).

For more information, black15in1.com.